KClighting灯光展厅设计解析：未来零售空间设计与灯光艺术体验-展集网

KClighting灯光展厅设计解析：未来零售空间设计与灯光艺术体验: 11-02

©张超工作室

E Studio被邀请与KClighting合作，为中国灯饰之都设计其全球旗舰展厅。在这个合作中，E Studio的目标不仅仅是为KClighting提供一个展示产品的场所，更重要的是通过创新和突破传统零售灯具的定义，为消费者带来全新的购物体验。在商业空间的本质方面，E Studio反复推敲和思考，创造出一个结合科技和艺术的未来零售体验，以此向全世界展示他们的创意视野。
E Studio was invited to cooperate with KClighting to design its global flagship showroom for the lighting capital of China. In this cooperation, the goal of E Studio is not only to provide KClighting with a place to display products, but more importantly, to bring consumers a new shopping experience through innovation and breaking through the definition of traditional retail lighting. In terms of the essence of commercial space, E Studio deliberates and thinks repeatedly to create a future retail experience that combines technology and art, so as to show their creative vision to the world.

KeywordBrandTOPE Studio KClighting全球旗舰展厅

KeywordBrandTOPE Studio KClighting Global Flagship Showroom

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在设计一个空间时，我们希望人们能够在进入时感受到一种特定的情感。我们认为空间应该呈现出“现实与幻想”的主题，并希望人们能够强烈地感受到这种主题。因此，我们认为设计应该简单而不过于复杂，没有太多曲线。在建筑设计中，柱子是主要的垂直支撑结构，它可以被用来分割和定义空间。我们认为柱子不应该是一个孤立的元素，而是应该与其他设计元素形成一个硬朗的块面。这种设计不仅符合过去的传统，也具有未来感。
When designing a space, we want people to feel a certain emotion when they enter. We think that the space should present the theme of "reality and fantasy", and hope that people can feel this theme strongly. Therefore, we thought that the design should be simple and not overly complicated, without too many curves. In architectural design, columns are the main vertical support structures that can be used to divide and define spaces. We believe that the column should not be an isolated element, but should form a tough block with other design elements. This design not only conforms to the tradition of the past, but also has a sense of the future.

©张超工作室

©张超工作室

©张超工作室

©张超工作室

©张超工作室

这个空间的入口位于一侧，而另一侧则是落地玻璃观察窗。这些窗户不仅能提供自然光线，还能够通过感应技术和机械臂互动，与观众产生情感上的联系。通过数字技术与现实世界的结合，我们可以提供一种超乎想象的情感体验，让观众感受到两个完全分离的世界在这里相遇的瞬间。这种设计可以让人们更深入地探索数字世界和现实世界之间的联系，并在这个空间中获得独特的体验。
The entrance to this space is located on one side, while the other side is a floor-to-ceiling glass observation window. These windows not only provide natural light, but are also able to create an emotional connection with the audience through the interaction of sensing technology and robotic arms. Through the combination of digital technology and the real world, we can provide an emotional experience beyond imagination, allowing the audience to feel the moment when two completely separate worlds meet here. This design allows people to explore more deeply the connection between the digital world and the real world and gain a unique experience in this space.

©张超工作室

©张超工作室

©张超工作室

©张超工作室

©张超工作室

©张超工作室

在这个空间中，我们有一个灯具展示桌，桌面上展示了各种各样的灯具。通过按钮，访客可以实际操作灯具的开关，从而更好地理解灯具的设计和功能。展示桌的中心是一个机械手臂，它被编程来演示灯具零件的拆解和组装过程。这个机械手臂的动作被设计成类似于人类的手势，当有访客时，它会翩翩起舞，并与室内灯光产生感应。这种设计不仅可以让人们更好地了解灯具的设计和制造过程，还可以让访客在欣赏灯具的同时获得一种独特的艺术体验。
In this space, we have a lamp display table, on which various lamps are displayed. Through the buttons, visitors can actually operate the switches of the lamps, so as to better understand the design and function of the lamps. At the center of the display table is a robotic arm programmed to demonstrate the disassembly and assembly process of the lamp parts. The movement of this robotic arm is designed to resemble human gestures, and it will dance when there are visitors and respond to the indoor lights. This design not only allows people to better understand the design and manufacturing process of the lamps, but also allows visitors to gain a unique artistic experience while admiring the lamps.

©张超工作室

©张超工作室

©张超工作室

©张超工作室

在这个空间中，我们有一个坚固的黑色方盒，它呈现出一种非常雕塑化的效果。我们希望通过HOLOLENS作为混合现实输出设备，将KClighting的产品与参观者进行互动。在黑色方盒的内部，我们将展示一些互动投影作品或混合现实装置艺术作品，这些作品能够与参观者产生交互作用，让他们更深入地了解KClighting的产品和设计理念。通过这种设计，我们希望能够将现实世界与数字世界结合起来，创造出一种全新的参观体验，让参观者在这个空间中获得独特的艺术和科技体验。
In this space, we have a solid black box that has a very sculptural effect. We hope that through HOLOLENS as a mixed reality output device, KClighting's products will interact with visitors. Inside the black box, we will display some interactive projection works or mixed reality installation art works, which can interact with visitors and let them have a deeper understanding of KClighting's products and design concepts. Through this design, we hope to combine the real world with the digital world to create a brand-new visiting experience, allowing visitors to get a unique experience of art and technology in this space.

©张超工作室

©张超工作室

在这个空间中，灯光可以随着场景的变化而变化，音乐会期间灯光会变得昏暗，同时一些家具元素和长凳也可以轻松移动以适应不同的使用场景。参观者体验的动线中包括一个专门的艺术展览空间，用于展示绘画、雕塑和视频艺术，通道入口还设有一个咖啡区，石材和混凝土柱子的结合体现了旧与新设计的结合，并强调建筑细节和材料轮廓。
In this space, the lighting can be changed according to the scene, and it can be dimmed during the concert, while some furniture elements and benches can be easily moved to adapt to different usage scenarios. The circulation of the visitor experience includes a dedicated art exhibition space for the display of paintings, sculptures and video art, and a coffee area at the entrance of the passageway.

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奥地利电影制片人、建筑师和实验艺术家Gustav Deutsch的第一部真人电影“雪莉：现实的愿景”是那些无法归类的罕见艺术珍品之一。这部电影重现了爱德华·霍珀 (Edward Hopper) 的13幅画作，通过主角雪莉 (Shirley) 展开的一生描绘了美国三十年的历史，雪莉是一位虚构的红发女演员，她以同样的热情应对身边发生的社会政治变化她自己的私事，视觉上分享了画家作品的特点：鲜艳的色彩、强烈的对角线、明亮的灯光和巨大的空窗，暗示着外面更大的世界及其隐藏的所有可能性。
Austrian filmmaker, architect and experimental artist Gustav Deutsch's first live-action film Shirley: A Vision of Reality is one of those rare artistic treasures that cannot be categorized. Recreating 13 paintings by Edward Hopper, the film charts three decades of American history through the unfolding life of protagonist Shirley, a fictional red-haired actress who responds with equal zeal to the sociopolitical changes around her in her own private affairs, visually sharing the hallmarks of the painter's work: bright colors, strong diagonal lines, bright lights, and large empty windows that allude to the larger world outside and all its hidden possibilities.

©张超工作室

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展览空间的照明设计是一个具有挑战性的任务，因为它需要准确地显示展品的颜色，并为参观者提供最佳的视觉体验。艺术品的颜色对于展示其真实面貌非常重要，因此需要具有高显色指数（CRI）的照明设计。此外，为了确保艺术品的完整性，需要隐藏灯具，以最佳的方式照亮展品，并提供观展者最佳的观展条件。
The lighting design of an exhibition space is a challenging task as it needs to accurately display the colors of exhibits and provide the best visual experience for visitors. The color of an artwork is very important to show it for what it really is, hence the need for a lighting design with a high color rendering index (CRI). In addition, in order to ensure the integrity of the artwork, it is necessary to hide the lamps, illuminate the exhibits in the best way, and provide the best viewing conditions for the visitors.

©张超工作室

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这个空间聚集了学者、艺术家、设计师等不同领域的人士，为创造一个具有协同效应和社区意识的环境而汇聚在一起。建筑采用混凝土、黑色木饰面和石材等材料，构成了基本的色调，强调了对空间视觉感受和情感体验的关注。与无思考的材料堆积相对，这个空间重视创新精神和设计价值。
The space brings together academics, artists, designers, and more, coming together to create an environment of synergy and a sense of community. Materials such as concrete, dark wood veneer, and stone are used in the building to form the basic color palette, emphasizing the focus on the visual perception and emotional experience of the space. Contrary to the unthinking accumulation of materials, this space emphasizes the spirit of innovation and design value.