- MUSHI木石婚纱摄影空间展厅设计 - 昆明3000㎡艺术商业空间案例解析
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11-10

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在相机发明之前,画家扮演着摄影师的角色,他们用画笔捕捉物体的纹理、光影以及人们坠入爱河的时刻。其中,国际知名的俄法犹太艺术家Marc Chagall用画笔创造了一个美丽而梦幻的世界,在这个世界里,他的妻子和家乡永远在,“爱”是Marc Chagall绘画中经常出现的主题之一。
在这个项目中,Cun FF以Marc Chagall的画作为线索,展开了对品牌空间的多维体验探索。通过戏剧性的色彩、重塑的三维空间构成以及多种商业模式的功能划分,设计实现了艺术与商业之间的最大联系和交流。
毕加索曾说过:“马蒂斯死后,夏加尔将是唯一一位真正了解颜色的画家。”
在夏加尔的《蓝色驴子的情人》、《紫色公鸡》和《尼斯天空中的情人》等作品中,他的妻子贝拉总是被蓝色的阴影包围着,这就是为什么有人说蓝色的奇迹出现在夏加尔与妻子贝拉的长期爱情故事中。
Before the camera was invented, painters played the role of photographer, who used their paintbrushes to capture the objects’ texture, the light and shadow, and the moment when people fell in love... Among them, Marc Chagall, a Russian-French-Jewish artist of international repute used his brush to create a beautiful and dreamy world, in which there will always be his wife and hometown. "Love" is one of the themes that has always appeared in Marc Chagall's paintings.
In this project, Cun FF takes Marc Chagall's paintings as clues, unfolding a multi-dimensional experience exploration of the brand space. Through dramatic colors, the reshaped three-dimensional composition of space, and the functional division of multiple business models, the design has achieved the maximum connection and communication between art and commerce.
Picasso once said, "When Matisse dies, Chagall will be the only painter left who understands what color really is."
In Chagall’s artworks such as Lovers with the Blue Donkey, The Purple Rooster, and Lovers in the Sky of Nice, his wife Bella is always surrounded by shades of blue, that’s why some people say that the miracle of blue figured in Chagall’s long love story with his wife Bella.
MUSHI木石婚纱摄影空间
MUSHI Wedding Photography Space
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在设计MUSHI婚纱摄影艺术空间时,Cun FF希望这个空间应该包括情侣的甜蜜和浪漫。因此,天真梦幻的蓝色被选为空间的主色调。作为MUSHI摄影的VI色,蓝色被应用于不同的材料中。
为了在不同材料上获得理想的蓝色,配色过程经历了许多曲折。在更换了20多个样品后,当设计师即将放弃时,最理想的颜色出现了。蓝色球形装置、蓝色楼梯扶手和蓝色玻璃幕墙,所有的蓝色都像Marc Chagall的蓝色,充满了奔放和无限流动的爱。
When designing MUSHI Wedding Photography Art Space, Cun FF expected that this space should include the sweetness and romance of couples.Therefore, the innocent and dreamy blue was adopted as the main tone of the space. As the VI color of MUSHI Photography, blue is applied in different materials.
To get the ideal blue color on different materials, the color matching process went through many twists and turns. After changing more than 20 samples and when the designer was about to give up, the most ideal color appeared.The blue spherical installation, the blue stair armrest, and the blue glass curtain wall... all the blue colors are like Marc Chagall's blue full of unrestrained and infinitely flowing love.

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三维 | Three-dimensional
就像Marc Chagall吸收了以毕加索为首的立体主义的独特空间概念,并将其转化为自己独特的艺术语言一样,这个空间使用大胆的色彩和三维几何形成了一种独特的绘画语言,表达了美好的理想和画面。设计师利用原有的层高,将整个休息区改造成一个三维空间,通过镜子折射,创造出一种透明的空间感。
Just like Marc Chagall absorbed the unique spatial concept of Cubism headed by Picasso and transformed it into his own unique artistic language, the space used bold color and three-dimensional geometry to form a unique painting language, expressing wonderful ideals and pictures.Taking advantage of the original storey height, the designer transformed the entire rest area into a three-dimensional space, which was refracted through mirrors, creating a transparent sense of space.

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冻结帧 | Freeze-Frame
为了保存这一刻,拉比让他们一起拍照,然后他把相机放在一块石头上,跑进了镜头。他知道完美的幸福只会一点点地到来,也许一次不超过五分钟。所以人们必须用双手握住它,珍惜它。--阿兰·德波顿的《爱情历程》
无论是布列松的“决定性时刻”还是王耀的“特殊时刻”,这两种摄影理论都强调定格时刻的重要性。由Cun FF创建的空间旨在帮助摄影师捕捉客人的美好时刻。
Hoping to preserve the moment, Rabih asked them to take pictures together, then he put the camera on a rock and ran into the shot. He knew that perfect happiness would only come bit by bit, perhaps no more than five minutes at a time. So people have to hold it with both hands and cherish it. -- The Course of Love written by Alain De Botton
Whether Bresson's "decisive moment" or Wang Yao's "special moment", both photography theories emphasize the importance of the freeze-frame moment. The space created by Cun FF aims to assist photographers to capture the beautiful moments of the guests.

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与普通的摄影空间不同,村FF在3000平方米的项目中整合了艺术画廊、婚纱、男装造型、商业工作室、更衣室、手工珠宝工作室、四维接待区、办公区等八个不同的功能,在艺术感和功能的探索中达到了完美的平衡。
值得一提的是,在这个3000平方米的空间里,有一个具有洗发水和理发功能的专属男士造型室,让专业理发师为男士打造完美的发型。
Different from the common photography space, Cun FF has integrated eight different functions as the art gallery, wedding dress, men’s styling, commercial studio, dressing room, handmade jewelry workshop, four-dimensional reception area, an office area in the 3000-square-meter project, where a perfect balance has reached in the exploration of artistic sense and functionality.
It is worth mentioning that in this 3000-square-meter space, there is an exclusive men’s styling room with shampoo and haircut functions, allowing professional barbers to create the perfect style for men.

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所有精美的功能设计不仅使摄影师更容易捕捉到客人的最佳时刻,而且拓宽了空间的服务范围,从而增强了MUSHI的市场推广。即使参观者不是精确的客户,他们仍然可以通过艺术展览或一杯下午茶来识别MUSHI品牌,这可能是设计给空间带来的最大流量转换。
2017年9月,MUSHI品牌首次进入公众视野;2021年,升级后的MUSHI在中国云南的行业中产生了巨大的影响力。复杂且高度可识别的空间设计带来了增长潜力和可能性,从而实现了各方的双赢。
All the fine functional designs not only make it easier for photographers to capture the best moments of the guests, but also broaden the service scope of the space, so as to enhance the market promotion of MUSHI. Even if the visitors are not precise customers, they may still recognize the brand MUSHI by an art exhibition or a cup of afternoon tea, which may be the biggest flow conversion brought by design to the space.
In September 2017, the brand MUSHI entered the public view for the first time; and in 2021, the upgraded MUSHI has gained great influence in the industry in Yunnan, China. The complex and highly recognizable space design has brought growth potential and possibilities, thus, achieving a win-win situation for all parties.

© Cun 寸匠 FF

©Cun 寸匠 FF
项目信息--
项目名称 :MUSHI木石婚纱摄影空间
设计机构:Cun FF
地点:云南昆明
摄影:INSPACE|言隅 纳信
主设计师:杨雪婉
建筑面积:3000㎡
